Ginger Grant

Ginger Grant, PhD lives and breathes the transformational power of narrative—for every company and every person has a story. Coming from the world of mergers and acquisitions, midlife drove her back to school to study creativity and values-based culture. Dr. Grant’s focus is on the use of business anthropology, ethnography and market intelligence analytics for strategic initiatives. As an Innovation Researcher, her passion is business by design­—the creation, design, development and implementation of values-based programs that transform corporate culture and drive market share for competitive advantage. She has held senior leadership positions and consulted in a variety of fields including engineering, telecommunications, education, transportation, government, law, software development, gaming and the arts. Dr. Grant is a Professor of Marketing and Innovation at Sheridan College in Toronto, Canada, and a Visiting Professor at the Copenhagen Business School in Denmark.

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Books By Ginger Grant